Lokasi sangat menentukan keberhasilan suatu usaha. Untuk itu, sebelum membuka aktivitas bisnis, simak tips memilih lokasi kantor yang ideal.
Menurut buku Kewirausahaan Membangun Usaha Sukses Sejak Usia Muda oleh Suharyadi dkk., lokasi kantor sering kali jadi keputusan penting yang dapat memengaruhi kesuksesan bisnis.
Pasalnya, kantor bukan hanya sekadar tempat fisik untuk menjalankan operasional sehari-hari, tetapi juga dapat berdampak langsung pada produktivitas karyawan, citra perusahaan, hingga efisiensi bisnis.
Bahkan, lokasi kantor yang tepat juga bisa mendorong kemajuan usaha dan menjadi nilai tambah bagi klien.
Dalam buku Kewirausahaan Membangun Usaha Sukses Sejak Usia Muda dijelaskan bahwa semua aktivitas bisnis yang sifatnya strategis biasanya dilakukan di kantor.
“Oleh karena itu, lokasi kantor harus memperhatikan faktor strategis dan keterjangkauan dari seluruh sisi,” tulis Suharyadi dkk., dalam buku tersebut.
Selain letaknya strategis, apa saja tips memilih lokasi kantor yang ideal?
Berikut adalah beberapa faktor yang perlu dipertimbangkan dalam memilih lokasi kantor.
Daftar Isi Artikel
6 Tips Memilih Lokasi Kantor yang Ideal
1. Aksesibilitas
Sumber: Unsplash/Muhammad Rizki
Tips pertama memilih kantor yang ideal adalah aksesibilitas memadai.
Pastikan lokasi kantor mudah diakses oleh karyawan, klien, atau mitra bisnis.
Oleh karena itu, sebaiknya pilih lokasi kantor yang strategis dan dekat dengan jalur transportasi umum, seperti stasiun kereta, terminal, atau akses jalan tol.
Jangan sampai, lokasi kantor tersebut sulit dicapai sehingga menyulitkan dalam aktivitas operasional sehari-hari.
Bagi bisnis teknologi dan startup, aksesibilitas kantor menjadi faktor krusial karena berkaitan erat dengan kolaborasi tim, pertemuan dengan klien, hingga kemudahan dalam menarik talenta baru.
Kantor yang berada di lokasi strategis dengan dukungan transportasi memadai akan mempermudah mobilitas tim serta meningkatkan citra profesional di mata investor maupun mitra bisnis.
2. Fasilitas Lengkap
Selain dekat dengan sarana transportasi, tips memilih lokasi kantor yang ideal selanjutnya adalah fasilitasnya lengkap.
Pilih lokasi yang dekat dengan fasilitas umum, seperti restoran, lembaga keuangan, pusat perbelanjaan, pusat pemerintahan, hingga fasilitas kesehatan.
Alasannya, keberadaan fasilitas ini akan memberikan kemudahan bagi karyawan, klien, maupun mitra bisnis, terutama bagi perusahaan yang bergerak di sektor teknologi atau startup.
3. Lingkungan yang Aman dan Bersih
Faktor kebersihan dan keamanan adalah salah satu hal yang cukup penting dalam memilih lokasi kantor.
Pasalnya, lingkungan yang bersih akan menciptakan suasana kerja yang nyaman dan produktif.
Jika perlu, pilih lokasi kantor yang bebas banjir.
Perhatikan pula tingkat kriminalitas dan keamanan lingkungan sekitar agar tidak mengganggu operasional kantor sehari-hari.
Infrastruktur berperan sangat penting dalam memilih lokasi kantor.
Alasannya, ketersediaan atau kualitas infrastruktur di suatu wilayah dapat memengaruhi berbagai aspek operasional dan keberhasilan bisnis.
Untuk itu, pastikan sarana infrastruktur mendukung dalam operasional bisnis sehari-hari, seperti infrastruktur telekomunikasi, listrik, air, dan utilitas lainnya.
Khusus bagi perusahaan teknologi dan startup, ketersediaan internet berkecepatan tinggi serta jaringan telekomunikasi yang stabil adalah tulang punggung produktivitas.
Tanpa dukungan infrastruktur digital yang andal, aktivitas seperti pengembangan aplikasi, pengelolaan data, hingga komunikasi jarak jauh dengan klien dan investor bisa terhambat.
Infrastruktur yang baik bukan hanya mendukung efisiensi kerja, tetapi juga menjadi fondasi untuk menjaga daya saing di tengah industri yang bergerak cepat.
Biaya sewa merupakan salah satu faktor krusial yang perlu dipertimbangkan dengan matang dalam memilih lokasi kantor yang ideal.
Pasalnya, biaya sewa kantor sering kali menjadi salah satu pos pengeluaran terbesar bagi perusahaan, terutama bagi bisnis yang baru memulai atau skala kecil.
Besaran biaya sewa akan sangat memengaruhi alokasi dana untuk pos-pos lain, seperti pemasaran, pengembangan produk, atau gaji karyawan.
Jadi, pertimbangkan harga sewa kantor sesuai dengan anggaran perusahaan.
Harga sewa biasanya bervariasi tergantung lokasi, ukuran, dan fasilitas kantor.
Lokasi kantor yang strategis biasanya menawarkan biaya sewa lebih mahal, tetapi sebanding dengan keuntungan yang didapatkan.
6. Perhatikan Potensi Pertumbuhan
Berdasarkan buku Kewirausahaan Membangun Usaha Sukses Sejak Usia Muda, dalam memlih lokasi kantor, pertimbangkan potensi pertumbuhan daerah tempat kantor tersebut berada.
Ada baiknya pilih lokasi yang memiliki potensi pertumbuhan ekonomi yang baik untuk mendukung perkembangan bisnis di masa depan.
Pertimbangkan pula faktor-faktor perkembangan masa depan di sekitar lokasi, seperti rencana pembangunan infrastruktur baru.
Nah, jika sedang mencari lokasi usaha dengan aspek tersebut, kamu wajib mempertimbangkan Taman Tekno X dan Boutique Soho at Latinos Business District.
Pasalnya, kedua tempat tersebut berada di kawasan komersial yang strategis di BSD City.
Simak ulasannya di bawah ini!
Rekomendasi Kawasan Komersial Strategis untuk Bisnis
1. Taman Tekno X
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Bagi bisnis teknologi dan startup, kawasan komersial strategis seperti Taman Tekno X hadir sebagai pilihan ideal.
Dengan infrastruktur yang memadai, area ini menyediakan jaringan internet berkecepatan tinggi, akses telekomunikasi stabil, serta dukungan listrik dan utilitas yang andal.
Hal ini menjadi faktor penting agar operasional perusahaan tetap berjalan lancar tanpa gangguan teknis yang bisa menghambat produktivitas.
Taman Tekno X terletak di kawasan Taman Tekno BSD City, Tangerang Selatan yang dibangun dengan sistem cluster rapi dan tertata dengan baik.
Letaknya strategis karena memiliki akses yang mudah dijangkau dari segala arah.
Berikut adalah beberapa lokasi yang dekat dengan Taman Tekno X:
Exit tol BSD (5 menit)
Bandara Soekarno—Hatta (40 menit)
Pelabuhan Tanjung Priok (45 menit)
CBD Jakarta (35 menit)
SPBU (4 menit)
Stasiun (5 menit)
Taman Tekno X juga didukung berbagai macam fasilitas publik, seperti:
Hermina Hospital (7 menit)
Rumah Sakit Medika (20 menit)
Eka Hospital (15 menit)
Universitas Pamulang (7 menit)
SMA 2 Pamulang (10 menit)
BINUS School (20 menit)
Pasar Modern (18 menit)
AEON Mall (20 menit)
BSD Plaza (25 menit)
Tidak hanya sebagai kantor, Taman Tekno X juga dapat berfungsi sebagai warehouse, workshop, dan showroom dalam satu unit.
2. Boutique Soho at Latinos Business District
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Boutique Soho di Latinos Business District menjadi salah satu pilihan strategis untuk mengembangkan usaha, termasuk untuk bisnis teknologi dan startup.
Dengan fasilitas modern dan infrastruktur yang mumpuni, kawasan ini menyediakan akses internet cepat, telekomunikasi stabil, serta dukungan utilitas yang lengkap untuk menunjang kebutuhan operasional sehari-hari.
Hal ini memastikan perusahaan dapat berjalan dengan efisien tanpa terkendala masalah teknis.
Selain itu, Boutique Soho at Latinos Business District berada di lalu lintas yang ramai dan dikelilingi berbagai fasilitas.
Berdesain modern, SOHO tersebut cocok sebagai tempat usaha di berbagai bidang, termasuk perusahaan teknologi maupun startup, baik skala kecil maupun menengah.
***
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Lulusan Sastra Unpad yang pernah berkarier sebagai wartawan sejak 2017 dengan fokus liputan properti, infrastruktur, hukum, logistik, dan transportasi. Saat ini, aktif sebagai penulis di 99 Group.
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